29Jan

Steps to marketing strategy

You can purchase and buy ad space as well as potential customer interactions stores as Likes, Followers, and clicks to your page with the use of third parties. Mass communication has led to modern marketing strategies to continue focusing on brand awareness, large distributions and heavy promotions. The fast-paced environment of digital media presents new...

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29Jan

What 4P mean for marketing?

Product refers to what the business offers for sale and may include products or services. Product decisions include the “quality, features, benefits, style, design, branding, packaging, services, warranties, guarantees, life cycles, investments and returns”. Price refers to decisions surrounding “list pricing, discount pricing, special offer pricing, credit payment or credit terms”. Price refers to the...

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